Logo Sultan blanc sur fond bordeaux foncé

Sultan — Authenticity at the heart of taste

At Sultan, we believe that culinary tradition can go hand in hand with the modern requirements of food professionals. That is why we offer a wide range of authentic products, rigorously selected, intended for grocers, restaurateurs, wholesalers, and actors in the agri-food sector looking for an irreproachable quality-price ratio.

The Sultan universe:
Authenticity & Quality

Since its creation, Sultan has established itself as a leading reference in ethnic food products. Balancing tradition and modernity, the brand celebrates exotic flavors while adhering to the highest quality standards.

Imported and distributed in Europe by Damane Europe, Sultan benefits from an efficient logistics network that ensures freshness, availability, and traceability for all its professional clients: wholesalers, grocers, supermarkets, and restaurateurs.

Cuiseur à vapeur traditionnel en acier inoxydable utilisé pour la préparation des produits Sultan
Ancienne boîte de conserve Sultan posée sur une table avec une feuille de menthe à côté

A Story of Taste

Since 1936, Sultan Tea has embodied the history of tea in Morocco. Now a true national emblem, Sultan Tea is the result of over 80 years of expertise, precision, and passion.

Founded by Hadj Hassan Raji, this market pioneer has passed through generations, continuously refining the art of selecting and blending the finest teas. Even today, Sultan experts travel across the country to enrich their know-how with the most authentic regional recipes.

Two workers picking tea leaves in a green tea field

To meet the expectations of a constantly evolving market, Sultan Tea has managed to combine tradition and innovation. Its new ultra-modern factory, the largest in the world for green tea, illustrates this ambition: to offer consistent quality on a large scale.

Thanks to passionate teams, continuous research into new flavors, and controlled distribution – particularly via Damane Europe – Sultan continues to spread the excellence of Moroccan tea internationally.

Sultan Tea Factory sign with logo and crown
Sultan Moroccan Tea green box with a glass cup filled with tea on a patterned table
Sultan Tea boxes with a glass cup filled with tea and a traditional teapot on a patterned table
Stacked Sultan Tea boxes with a glass cup of tea and tea bag on a patterned table
Wooden box filled with Sultan Tea packets on a patterned table

New Products

Discover our latest added references

SULTAN ICE TEA TROPICAL 33CL X 24

SULTAN ICE TEA TROPICAL 33CL X 24

Thé glacé pétillant aux saveurs exotiques d’ananas, fruits de la passion et noix de coco.

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SULTAN ICE TEA GINGER 33CL X 24

SULTAN ICE TEA GINGER 33CL X 24

Thé glacé pétillant gingembre, faible en calories, au goût épicé et stimulant.

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SULTAN ICE TEA PINK APPLE 33CL X 24

SULTAN ICE TEA PINK APPLE 33CL X 24

Thé glacé pétillant pomme rose, doux et fruité.

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SULTAN ICE TEA PEACH 33CL X 24

SULTAN ICE TEA PEACH 33CL X 24

Thé glacé pétillant pêche, faible en calories, saveur douce et rafraîchissante.

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SUCRE SULTAN LINGOT N°2 ORIGINE MAROC

SUCRE SULTAN LINGOT N°2 ORIGINE MAROC

Sucre en gros lingots pour un dosage facile

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INFUSION AUTHENTIQUE THE MAROCAIN 20 SACHETS

INFUSION AUTHENTIQUE THE MAROCAIN 20 SACHETS

Thé vert à la menthe en sachets, pratique pour une infusion instantanée.

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THE SULTAN CHAARA 4011 200G

THE SULTAN CHAARA 4011 200G

Thé vert en filaments de qualité,le thé 4011 a une intensité modérée de 7/10. Formats : 200g

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THE SULTAN AL AMBAR 200G

THE SULTAN AL AMBAR 200G

Thé vert en grains de qualité, intensité 6/10, pour une infusion douce et subtile. Formats : 200g

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